Estimated spending on medical device claims solicitation advertising increased dramatically from the first to the second quarter, when $4.25 million was spent to air these ads during television programming throughout the nation.
More than 12,000 television advertisements soliciting medical device injury claims aired in the first quarter of the year, but this was less than half that of the previous quarter. In the first quarter from January through March, over $1.3 million was spent to air these litigation-related ads and